Tommy’s Express president and CIO, Ryan Essenburg and CEO, Alex Lemmen presented in front of standing-room-only breakout sessions during the 2022 The Car Wash Show in Nashville.

During the Pitch-60 breakout session on Monday, May 9, Essenburg’s presentation on The Fundamentals of Express Car Wash Success for Maximizing Returns touched on the importance of utilizing technology for site selection, car processing, member convenience, marketing, and customer retention. He emphasized the fact that in recent months a technological leap has made older car washes obsolete, giving advantages to new washes. The bottom line: the face of the industry is changing as technology is driving the future.