The Wills Group, a family-owned company headquartered in La Plata, MD, appointed Julian (Blackie) Wills III as president and CEO. The announcement caps two years of growth across the Wills Group as it continues to invest and grow its retail line of businesses, including Dash In, Splash In ECO Car Wash, and SMO Motor Fuels.
“Blackie’s impact on the company culture, innovation, and the future direction of the business is discernible,” said Lock Wills, executive chairman, Wills Group. “We value his leadership and are confident he is the right leader at the right time to continue to guide the Wills Group’s growth and expansion.”
As president and CEO, Wills will lead the Wills Group’s efforts to transform Dash In and Splash In ECO Car Wash, focusing on the customer experience. The Wills Group will also forge ahead with its diversity, equity, and inclusion efforts as it expands its commitment to community engagement through its two signature programs: Nourishing Children and Families and Reimagining Outdoor Spaces.
and CEO of the Wills Group.