De Pere, WI-based Lustra™ Professional Car Care Products has announced plans to support car wash operators with ?marketing ideas and tips throughout 2014. Lustra recognizes that marketing is often one of the many challenges car wash operators face. To support the operator, Lustra is planning on sending a monthly e-mail with marketing ?ideas for the following month, giving the operator time to prepare for the promotion.

Lustra will begin this monthly e-mail in January and continue throughout the year. They will also be posting tips and ideas ?on their Facebook page.