The International Carwash Association (ICA) has announced the launch of the Car Wash Show Europe. The inaugural trade fair and convention will take place October 5-7, 2015 at the RAI exhibition center in Amsterdam, The Netherlands. This will be a biennial event.

"While there are other events with a car wash subsection in Europe, this is the only event that is focused on the entire car wash business and the full European market," said ICA CEO Eric Wulf.

Partners supporting the event include BTG, the German car wash association, and PetrolWorld Magazine, a leading publication for the retail petroleum industry.

ICA has engaged the services of MCI, one of the world’s largest communication and convention management firms with 55 offices in 28 countries, to produce the event. MCI is based in The Netherlands, near the RAI venue.

For more information, car wash operators and suppliers can visit