Charlotte, NC-based Autobell Car Wash, the family-owned and -operated car wash chain founded in 1969, is taking its essential water conservation message to the next generation via the Autobell® Creek Challenge, a unique water-related science program being piloted in nine Charlotte-Mecklenburg Schools (CMS) elementary schools this year.

A new curriculum and related competition for the participating schools, the program launches this semester with teacher training, followed by classroom and on-site creek education for the students. Teams of fourth and fifth grade students at the participating schools will undertake the curriculum using a customized Autobell Creek Challenge Kit and subsequently compete in challenge activities that demonstrate their Mecklenburg County creek knowledge. School champions will advance to the final competition to be held June 4, 2016, at the University of North Carolina (UNC) at Charlotte. Autobell will award various prizes to participants and the winners of each competition.

Autobell has long been a proponent of water conservation, receiving a dozen related recognitions since 2000 from government, non-profit, and media entities.